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Books by
Gerry McGovern

Content Critical
Content Critical book cover
Gaining competitive advantage through high-quality web content



The Web Content
Style Guide

The Web Content Style Guide book cover
The essential guide
for online writers, editors and managers

 
Reader feedback for New Thinking

December 08, 2003:
"I always enjoy your publication and am amazed at how you so often zero in on the issues I am facing."

Heather Kerrigan, Marketing Consultant, Fleming College

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December 08, 2003: "I just want to take moment to tell you how much I look forward to reading (and learning) "New Thinking". I print each issue and place it in a binder. When I have a "hard sell" to the powers to be, I thumb through "New Thinking" and usually I have my answer."

Nancy J. Speroni, Director, Radiology Web Development, Massachusetts General Hospital

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November 03, 2003:
"Thanks for so many wonderful, down-to-earth writings about not just buying a computer or a website, etc., but how to 'think' like your customers."

Cindy Lemcke-Hoong , UK

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October 16, 2003: "I attended one of your workshops in London last year, and have since been a regular subscriber to your on-line weekly newsletter. The short articles each week are always informative and thought provoking. Please keep up the good work. Thank you."

Martin Jones, UK

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October 06, 2003: "In a world where I'm constantly under an onslaught of information, your newsletter is one of the few I read regularly. It has that element of plain commonsense about it."

Peter Small, author of "The Entrepreneurial Web", "The Ultimate Game of Strategy" and "Web Presence"

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September 01, 2003: "Thank you for your articles about the importance of web content. I've been fighting the "battle of the words" for over seven years. The battle has either been to convince management of the importance of a website, to convincing them to cut down on the number of words used on the website. Your articles are great ammunition."

Linda Grunberg, Director of Communications, Senior Market Sales, Inc.

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July 07, 2003: "Thank you for being a third party that I can use in my defence of fighting ridiculous timescales, too much imagery, report requests people never use, kowtowing to the marketing dept. too often, and last but not least, the ability to point to a better way of doing IT."

Andrew Foster, programmer, UK

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June 02, 2003: "Your newsletter is the one I look forward to the most. Your views are honest, insightful and to-the-point. I have learnt more about how and why the Internet functions (especially on a basic level) than from any other source. Thank you."

Paul Snodgrass, Life Management Solutions, Australia

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May 05, 2003: "Once again the content of your newsletter addresses a relevant issue. As my company moves more and more information to internet and intranet sites, our communicators must learn to write for this medium. The past two issues: "10 rules of writing for the web," deal succinctly with the concerns we have and share useful tips."

Ann Yates, Web Information Designer, Trane

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April 07, 2003: "Gerry McGovern makes about the most sense of anyone about Web site content - the business value of it, how it should be organized, how it should be maintained, how it can be improved, etc.

"If you're not lucky enough to attend one of Gerry's presentations, then at least you should be reading his weekly e-newsletter, New Thinking. I always look forward to it."

Debbie Weil, publisher WordBiz Report

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March 10, 2003: "What I've really enjoyed and found valuable about New Thinking is that it reinforces the commonsense view of the Web that my webmaster and I have come to adopt. I am the content manager and she handles the technical aspects for a large, working web site on a large state government ERP project.

"We've been told by our consulting partners that many of the things we're doing represent best practices they wished they could institute on other projects. We now feel that the file-sharing, information dissemination, surveys, and other working processes we're doing would be impossible without the Web. I guess what I'm getting at is that your work vs. hype theme hits a very true chord."

Bob King, Office of the State Comptroller, Connecticut

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January 13, 2003: "The latest issue of your newsletter prompts me to congratulate you. I found your willingness to slaughter a few sacred cows quite refreshing. I am also often impressed how much analysis you manage to pack in each newsletter without sacrificing clarity."

Lain Burgos-Lovece, Programme Manager, Royal & SunAlliance

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November 25, 2002: "I have just recently subscribed to New Thinking. I find the information you present to be extremely valuable and confirming of the most elemental fact of technology, i.e.: if technology does not support people in their work, and enable them to improve their performances and productivity, then it is clearly dysfunctional."

Allan Mountain, Director, DataVoice Limited, New Zealand

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November 11, 2002: "Thank you for your very valuable weekly newsletter. It stimulates my thinking on a very difficult topic -- how to gather, process, present and manage information through the medium of the Web.

"New Thinking is brief and to the point -- easy to separate from a mass of email and digest. As the operator of a portal site I value it highly."

Dan Keegan, CEO, Drivers.com

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October 7, 2002: "Thank you for your thoughtful piece on information overload. I certainly agree … I have spoken about the necessity for information management for years and enjoy your writings on the whole subject of critical content. I read your column every week because of its value to me and the work I do."

Thomas B. Riley, Executive Director and Chair, Commonwealth Centre for Electronic Governance

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September 9, 2002: "I must say your advice has been very helpful to me, in finding out of what use I can be as an editor with a strong interest in interactive communications.

"Your message has reinforced my belief that I can play a critical role in the specific field of web content creation and management. It has also given me arguments to evangelize certain of my co-workers. Keep on the good work!"

Christine Lanthier, Freelance writer and editor, Canada

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July 15, 2002: "The articles that you publish continue to be some of the most valuable information on content management and development that I've found on the Web."

Larry Buzecky, Web Development Manager, Association of Equipment Manufacturers, United States.

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June 17, 2002: "I just wanted to drop you a note to say how much I have enjoyed and learned from reading your newsletter over the past year or so.

Your down-to-earth insights, clarity of thought and peppering of wit have frequently been a welcome respite from the madness of marching to Internet time, making sense of the information deluge, and modifying one's definition of work-life balance."

David Shaw, Asia-Pacific Brand & Communications Manager, HP Services, Hewlett-Packard Far East Pte Ltd

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May 20, 2002: "Out of the many and diverse e-mail newsletters to which I subscribe as director for web development at Xavier, Mr. McGovern's "New Thinking" is the only must-read.

"Even if it sits in my in box for a few days, it never leaves without first being read and, usually, passed along to someone at the University to give them something new to think about (no pun intended).

"McGovern's outlook on the web is not only interesting and fresh, it is true. Thank you, Mr. McGovern, for my weekly dose of reality and for giving me reasons to do my job better. I've saved every issue!"

Megan Hook, Xavier University, Ohio, United States

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April 29, 2002: "Thank you for a great newsletter all last year, and I am hoping that this year will be the same. I forward a lot of your articles up the line in our system. Your thinking is greatly appreciated."

Mark Bradley, Public Service Librarian, Ontario, Canada

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April 08, 2002: "I teach Web design at the University Saint Joseph, in Beirut, Lebanon. Reading New Thinking is compulsory for my students; they have to carefully understand the advice given.

"For an “information” specialist, like me, having non-technical content to submit for analysis is very precious. Thank a lot, Gerry."

Stefan B. Bazan, Web sites Chief of Project, University Saint-Joseph, Beirut, Lebanon

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March 25, 2002: "Your comments so often represent a professional insight in the matters that you talk about (and you talk about a lot) that I can only can come to the conclusion that you are a MUST-READ in today's society.

"In an accelerated world it is necessary to keep the right perspective on what's happening. You give me that. In web publishing you offer a deep understanding of the subject and you keep focusing on what's important: the reader."

Peter Sleeckx, IBM Global Services, Belgium

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March 04, 2002: "Gerry constantly reminds of what we conveniently forget in our quest to adapt to change: that basics still matter. As with all those who do that, he may not make himself very popular.

His insistence on keeping function before form, however, is absolutely crucial for the success of an organization's presence on the Web.

His words will continue to echo in the minds of Web executives long after their companies have folded, because their poor approach to Web design was just an extension of their business attitude in general - with obvious results."

Helmar Rudolph, CRM Guru & Co-Founder of Sonork SRL, South Africa

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January 28, 2002: "As I initiate a project to develop and implement an information database for one of our divisions -- my first such project -- I find your articles contain small yet highly thought-provoking titbits of new information to help my thinking."

Bob Mansur
Manager, Training & Employee Development, Waddell & Reed Client Services, Shawnee Mission, Kansas, USA

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Reader feedback
Here you will find a selection of reader feedback for the New Thinking newsletter. If you would like to give feedback yourself, please fill out the contact form.
Thank you.
Gerry McGovern


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Content management seminar feedback
"Gerry's presentation was very well received by the more than 400 higher education delegates. I've chaired this meeting since 1994 and very few speakers have generated the same level of enthusiasm. Wit and wisdom is always an unbeatable combination."
Bob Johnson, American Marketing Association


“Excellent presenter ... thought-provoking and relevant. I hope we can persuade him to visit us again one day.”
Malcolm Davison
The British Association of Communicators in Business


"Hearing Gerry McGovern speaking, one can feel that he truly masters the subject of content management. He was voted ‘best speaker of the conference’ by delegates."
Toon Lowette
European Association of Directory Publishers

Find out more about Gerry McGovern's seminars


 

     

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