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Books by
Gerry McGovern

Content Critical
Content Critical book cover
Gaining competitive advantage through high-quality web content



The Web Content
Style Guide

The Web Content Style Guide book cover
The essential guide
for online writers, editors and managers

 
New Thinking: Subject Classification
Knowledge Management

The future is collaborative
March 12, 2006: The network rewards collaborators and punishes hoarders. The Web rewards those who are generous and punishes those who are mean. More

Managing in a technology-driven world
November 06, 2006: Too often we are managed by the technology. Endlessly busy, it's easy to forget just exactly why we are doing all this work. More

Knowledge management: No such thing as knowledge worker

June 27, 2005: For those who manage well, there is a bright and prosperous future. For those who are managed, the future—certainly the income prospects—are not so bright. More


Turning knowledge into power
June 13, 2005
: We are in an era of knowledge abundance. Traditional management theory focuses on knowledge scarcity. We need new management strategies to deal with so much communication and so much knowledge. More


Knowledge management: Are you too busy to think?
September 27, 2004
: There are certain words you need to ban the use of, and "busy" is one of them. In knowledge-driven economies, "busy" is an outdated word that reflects a manual labor approach to work. Instead of "busy" you need to use words such as "effective" and "productive". More


Knowledge management: maximizing input, minimizing output
December 22, 2003
: "The number of hours worked by American couples has increased by more than 10 percent in the last 25 years," according to USA Today (December 17, 2003). Monster's 2003 Work/Life Balance Survey found that 83 percent of people are not satisfied with their job, while 80 percent are not happy with their work/life balance. More


Knowledge management: from lifelong employment to lifelong learning
May 6, 2002
: Knowledge management is often thought of as a process by which an organization gets its staff to share their knowledge for the benefit of the organization. Of equal importance to the success of knowledge management is how an organization shares knowledge for the benefit of staff.  More


Knowledge management: can information be counterproductive?
February 25, 2002: Historically, many societies and economies suffered from a lack of information. Today, information flows at an unprecedented rate. We have thus moved from scarcity to, in some cases, glut. How to deal with too much information is a major challenge for knowledge management. More


Knowledge management: money and ego
February 18, 2002
: The knowledge management organization claims that knowledge is its most valuable asset. If that is the case, then knowledge needs to be valued. Those within the organization who deliver the most knowledge value should get the most reward; those who deliver the least should get the least reward. More

Knowledge management: encouraging knowledge sharing
February 11, 2002
: Knowledge is increasingly seen as the most valuable asset of the modern organization. A key challenge that is emerging for such organizations is how to encourage knowledge sharing. A line of thinking proposes that to create the right environment for knowledge sharing, an organization must articulate a clear set of vision and values. More


A day in the life of an information worker
December 3, 2001
: Being an information worker is a bit like being a hunter-gatherer. Instead of hunting for food you are hunting for information. The life of the information hunter-gather is not easy. For instead of wading through swamps and climbing treacherous mountains, this info hunter-gather wades through search results and stumbles through data fog. More


Knowledge management is about desire
November 19, 2001
: The reduction in time to market for products and services has been a key driver for successful organizations. The success of knowledge management can be measured in relation to how it contributes to the right idea being developed into the right product at the right time at the right cost. More


Measuring knowledge capital
March 05, 2001
: There is an increasing recognition today that knowledge/intellectual capital is of greater significance to the success of a modern organization than physical capital. More


Age of the information literate
February 12, 2001
: Stop the clock for a moment. NASDAQ may be taking a cold shower but the future has never been more bright for the Internet. Those who are running for cover and sneering at the Internet, are huddling in the past. More


The networks
November 20, 2000
: The Networks are a powerful thing. Through their vast arteries flow oxygen-rich information that feeds the body politic and the information society. The networks control the flow of information. That's their power. More


Titanic, Concorde, Kursk, Firestone
September 11, 2000: I read an interesting article in The Irish Times recently. It compared the length of time it took the news about the sinking of the Titanic to spread with the time it took the news for the crash of the Concorde. With the Titanic it took several days. With the Concorde it took twenty minutes, thanks to all our modern media tools, including, of course, the Internet. More

Rewarding knowledge workers
September 04, 2000: Most new ages ride in on a wave of optimism. A sense of ‘things will be different this time around’ abounds. The new technology of the day is going to rid the world of hunger, usher in universal love and make everyone rich. It’s not much to ask. More



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Client feedback
"Gerry's insight into quality web content has become a standard by which we are building our next generation web presence and developing our content style guide. The initial class he conducted for us was very well received, so much so that we brought him back to address a second group. Gerry's ideas are a reference point that we use to judge how effectively we communicate to our clients via the web."
Tom Beddingfield - Manager, Global Web Presence, Schlumberger


"In our business, online communication strategy is going through a revolutionary paradigm shift. The McGovern Scorecard enabled us to define, understand and focus on the needs of our customers - content quality, content credibility, and content value."
Dr. J. David Galipeau, Head, Global Internet Strategy and Content Management, Novartis

"The McGovern Scorecard is a useful benchmark which we can use to measure the implementation of 'best practice' in our intranet."

Graham Wallace, senior manager, Lloyds TSB

"The McGovern Scorecard was a tremendous help in our efforts to optimize content, navigation and classification in a clear commercial context."
Stewart Stephens, Managing Director, Gulliver (GoIreland.com)


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