October 2007
Honest marketing works on the WebOctober 29, 2007: The web customer is not a fool. The specific reason they are on the Web is to compare and evaluate. Give them the facts. More
Government website survey: from organization-centric to citizen-centric
October 22, 2007: Government websites are organization-centric, complicated and confusing, according to a survey of government web professionals in the United States, New Zealand and Canada. More
Government websites must focus
October 15, 2007: Government websites must specialise and deliver better services to specific audiences, not try to be everything to everybody. More
Local government: local tasks made easy
October 08, 2007: The best thing governments can do on the Web is get out of the way. Save the citizen time by making basic government tasks fast and easy. More
Killer web Content examples
October 01, 2007: Out of 18 choices, why does one piece of content get 49 percent of the vote while another gets 0 percent? More
Next Month: November 2007
Previous Month: September 2007
