Gerry McGovern  

February 2007

The twilight of print
February 26, 2007: When the tool changes, so too should the skill and the technique. More and more, hypertext is replacing text and the Web is replacing print. More

Don't stereotype your customers
February 19, 2007: Even if you're serving the same group of customers, their needs may have changed. This may mean having to change some deep-rooted beliefs. More

Don't let your blog come back to haunt you
February 12, 2007: In an age of instant messaging, you should take a lot more than an instant to consider what exactly it is you're communicating. More

PDFs are evil, lazy, slothful and sinful
February 05, 2007: PowerPoints are the curse of the intranet, and PDFs the curse of the Web. PDFs reflect print thinking. On the Web, we need web thinking. More

Next Month: March 2007
Previous Month: January 2007