January 2005 issues of Gerry McGovern's New Thinking newsletter

New Thinking by Gerry McGovern: web content management

Website content management

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Books by
Gerry McGovern

Content Critical

Gaining competitive advantage through high-quality web content

The Web Content
Style Guide

The essential guide
for online writers, editors and managers

January 2005 New Thinking

Do you make the most common mistake in content management?
January 31, 2005: The biggest mistake in content management is writing for the organization and not for the reader. It is one of the hardest mistakes to correct, but there are ways to ensure that you don’t make it. More

How to measure the value of your web content
January 24, 2005: The way to make web content more valued is to make it more measured. The more ways you can measure the value your content delivers, the more your career will be valued. More

Web content is a hidden asset
January 17, 2005: Most people within most organizations don’t value content. In a typical organization, the higher up you go the less appreciation there is. That’s all about to change because content is a ‘hidden’ asset of great value. More

Web content management: Top 10 predictions for 2005
January 10, 2005: Web content management will continue its shift away from a technology focus towards a content one. 2005 will be the year when the professional editor will be given more responsibility in running the website. More

Top 10 New Thinking in 2004
January 03, 2005: Here you will find the most popular New Thinking pieces during 2004. More

Next Month: February 2005
Previous Month: December 2004

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