June 2001 issues of New Thinking

June 2001 New Thinking

Website content management

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Books by
Gerry McGovern

Content Critical

Gaining competitive advantage through high-quality web content

The Web Content
Style Guide

The essential guide
for online writers, editors and managers

June 2001 New Thinking

The text revolution
June 25, 2001: People are writing and reading more than they ever have. From websites to mobile phones, we are witnessing a second text revolution, where the power of the word is again dominating our culture and economy. More

Content is not a technology issue
June 18, 2001: Last week, I was at a content management conference, where I heard two very opposing views of content. One was a technology view; a belief that, with the right software, most content problems could be solved in a cheap and efficient manner. The second was a people view; a belief that content was, at heart, about people writing, editing and publishing, with technology playing very much a supporting role. More

The conservative internet
June 11, 2001: The fact that just four organizations control 50 percent of the Internet reflects a conservative Internet. This is not what the Internet was supposed to be. Rather, we were told that the Internet was a liberating force where the small player was on a level playing pitch with the big player. This level playing pitch has allowed the big players to stamp all over the smaller ones. More

The Web’s credibility problem
June 04, 2001: The Web faces a growing credibility problem. It needs to be addressed urgently. Otherwise, consumer confidence will deteriorate. At the heart of the problem is the myth that industry can ‘police itself’. Most people correctly believe that government is more likely to protect a citizen’s privacy than commercial organizations who will profit by the exploitation of that very privacy. More

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Content management seminar feedback
"Gerry's presentation was very well received by the more than 400 higher education delegates. I've chaired this meeting since 1994 and very few speakers have generated the same level of enthusiasm. Wit and wisdom is always an unbeatable combination."
Bob Johnson, American Marketing Association

“Excellent presenter ... thought-provoking and relevant. I hope we can persuade him to visit us again one day.”
Malcolm Davison
The British Association of Communicators in Business

"Hearing Gerry McGovern speaking, one can feel that he truly masters the subject of content management. He was voted ‘best speaker of the conference’ by delegates."
Toon Lowette
European Association of Directory Publishers

Find out more about Gerry McGovern's seminars