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Subject Classification Reader Feedback Subscribing Unsubscribing 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997 1996
Content Critical
The Web
Content |
October 1999 New Thinking The perfect product October 25, 1999: What’s the difference when shaving between running one blade three times across your face and running three blades once? We’ve all seen the ads. “Shaves you closer and closer still.” And now we have the breakthrough, the razor with three blades from Gillette. Take a bow. More In praise of age October 18, 1999: It is a myth and it has always been a myth that young people are by their very youthfulness the keepers of the liberal, open-minded and progressive flame. More Knowledge development October 11, 1999: Traditional organizations had an excellent knowledge development system. It was called apprenticeships. More The limits of convergence October 04, 1999: Did you hear about the new TarmaAquaAir from GM? It’s a car that turns into a boat that turns into a plane. You haven’t? Well, neither have I. Because while most of us use road, water and air transport, it just doesn’t make sense to create a multi-purpose transport vehicle. More Feast or famine? September 06, 1999: Could it be that the Web, while promising to be the great equalizer, is in fact a boon for big business? Like the gun in America was sold as an equalizer, giving the average citizen power, but was in fact more of a clever marketing ploy to sell more guns, has the Web not been sold in the same way? More
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New Thinking Newsletter Subscribe to this free weekly newsletter covering the role and function of content on the Web. More info | Privacy policy Read the current issue Content management seminar feedback "Gerry's presentation was very well received by the more than 400 higher education delegates. I've chaired this meeting since 1994 and very few speakers have generated the same level of enthusiasm. Wit and wisdom is always an unbeatable combination." Bob Johnson, American Marketing Association “Excellent presenter ... thought-provoking and relevant. I hope we can persuade him to visit us again one day.” Malcolm Davison The British Association of Communicators in Business "Hearing Gerry McGovern speaking, one can feel that he truly masters the subject of content management. He was voted ‘best speaker of the conference’ by delegates." Toon Lowette European Association of Directory Publishers Find out more about Gerry McGovern's seminars |
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