Picture of Gerry McGovern


March 09, 1998 New Thinking:
First name terms

Website content management
  Home  I  About  I  Services  I  Clients  I  Contact
Blank Blank Blank Blank Blank


 
New Thinking Home

  Subject Classification
  Reader Feedback
  Subscribing
  Unsubscribing
  2006
  2005
  2004
  2003
  2002
  2001
  2000
  1999
  1998 
  1997
  1996



Books by
Gerry McGovern

Content Critical
Content Critical book cover
Gaining competitive advantage through high-quality web content



The Web Content
Style Guide

The Web Content Style Guide book cover
The essential guide
for online writers, editors and managers

 
March 09, 1998

First name terms


By Gerry McGovern


On the Internet we are all on first name terms.

It was a thing that attracted me to email and that whole informal Internet culture. There was no standing on ceremony. No pretentiousness. Everything was straight up and to the point. Email cut through. It was precise. Our emails wanted to say something.

And, of course, there was this sense of being out there with a gang of pioneers. There was this thrill, this feeling that everyone was in it together. And everyone was on first name terms.

I still feel the thrill. I still wonder at it all with a childish fervor. I still feel so lucky to be here right now, at this moment of turn, at this moment of shift. It is so great to be alive, breathing the new air, seeing the new things, gripping and molding the new.

Life is a complicated thing (and we wouldn’t have it any other way). Sometimes I feel that I may have stepped too far too quickly, and that I should retrace a little. All this reaching and bouncing can sometimes be dizzying.

Sometimes I feel that because I am on first name terms with everyone I send and am sent email to, that I am forgetting who I am really on first name terms with. But then everyone is a friend on the Internet. Were all buddies. Friendships are consummated by email. Why, sometimes I even get to meet my friends.

It’s easy to forget your online friends. Without a practical purpose to the communication, friends can fade away into the twilight of cyberspace, as each day brings another hundred emails dancing for attention. I rarely send an email to Internet friends that purely says: ‘Good morning. Hope you’re well,’ or ‘Haven’t heard from you in a while. Hope everything’s okay.’

It’s easy to lose friends too. A sharp or misunderstood word, the fact that the friendship was never very deep in the first place, can mean that losing a friend has the benefit of having to respond to less email.

Then of course there are those who don’t address me with any name; they just start straight into what they have to say to me. And there are those who don't leave a signature after what they write, or who maybe just put initials.

These sort of email put me on edge. Being the mellow person that I am, I will reply rather tersely, and if they didn’t address me or sign their name, they certainly won’t get an email from me addressing them or signing my name. So there!

I was never into formality but somehow the entire informality of the Internet leads me to believe that formality has its uses. Let me be blunt: I have very few friends. I like it that way. The Internet is great but I have made no real friendships over it. I have felt a camaraderie, sure, but even that is dissolving, as the Internet dissolves into the wider mass of the population. (That, of course, is a wonderful process to see happening.)

I suppose the Internet, being the distant medium that it is, uses first names in an attempt to bridge that distance. We all know, of course, that there is more to friendship than being on first name terms.


Gerry McGovern


 

Content management banner ad


Next issue:  The cost of relationships
Previous issue: Digital age democracy
New Thinking homepage


 

 

Line
New Thinking Newsletter
Subscribe to this free weekly newsletter covering the role and function of content on the Web.
More info | Privacy policy
Read the current issue



Email Address:

Subscribe Unsubscribe



Content management seminar feedback
"Gerry's presentation was very well received by the more than 400 higher education delegates. I've chaired this meeting since 1994 and very few speakers have generated the same level of enthusiasm. Wit and wisdom is always an unbeatable combination."
Bob Johnson, American Marketing Association


“Excellent presenter ... thought-provoking and relevant. I hope we can persuade him to visit us again one day.”
Malcolm Davison
The British Association of Communicators in Business


"Hearing Gerry McGovern speaking, one can feel that he truly masters the subject of content management. He was voted ‘best speaker of the conference’ by delegates."
Toon Lowette
European Association of Directory Publishers

Find out more about Gerry McGovern's seminars

 

 

I was never into formality but somehow the entire informality of the Internet leads me to believe that formality has its uses.

 

 

 

 

     

Line

Home - About - Solutions - Clients - Contact - Search

Tel: +353 87 238 6136
Email: info@gerrymcgovern.com

Privacy Policy

Copyright © Gerry McGovern. All rights reserved.