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August 1997 New Thinking

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Books by
Gerry McGovern

Content Critical
Content Critical book cover
Gaining competitive advantage through high-quality web content



The Web Content
Style Guide

The Web Content Style Guide book cover
The essential guide
for online writers, editors and managers

 
August 1997 New Thinking

No representation without taxation
This week's New Thinking is brought to you by
Kevin Sweeney

August 25, 1997: Benjamin Franklin once said  the only two certainties in life are death and taxation. In the 1980s, during the heyday of Thatcherism and Reganomics, taxation was perceived as a fundamental infringement by the state on the right of the individual to earn and spend money as they chose. More

John the website
August 18, 1997: The Internet is about relationships. Forget about computers, modems and bandwidth, the Internet is about people: person-to-person, person-to-organization, organization-to-organization. More

Yards and metres
August 11, 1997: ‘Give him a centimeter and he’ll take a kilometer’ somehow doesn’t seem right. ‘Are you going for a liter’ just doesn’t ring true. And how many of us think of ‘going the extra kilometer’ or saying to a foe, ‘not another centimeter?’ More

An American Internet?
August 04, 1997: When I was in France a couple of years ago it struck me how most of the people I met who were involved in Internet developments there were American. I was informed that the most popular website for Paris at that point was located in Chicago and was run by someone from Chicago. More
 

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Content management seminar feedback
"Gerry's presentation was very well received by the more than 400 higher education delegates. I've chaired this meeting since 1994 and very few speakers have generated the same level of enthusiasm. Wit and wisdom is always an unbeatable combination."
Bob Johnson, American Marketing Association


“Excellent presenter ... thought-provoking and relevant. I hope we can persuade him to visit us again one day.”
Malcolm Davison
The British Association of Communicators in Business


"Hearing Gerry McGovern speaking, one can feel that he truly masters the subject of content management. He was voted ‘best speaker of the conference’ by delegates."
Toon Lowette
European Association of Directory Publishers

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