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Gerry McGovern

Content Critical
Content Critical book cover

Gaining competitive advantage through high-quality web content

 

The Web Content
Style Guide

The Web Content Style Guide book cover
The essential guide
for online writers, editors and managers





 

 


BUSINESS
The Ultimate Resource


"Business is arguably the most ambitious business book ever published."
The Wall Street Journal.

"Ever wish you had a crib sheet for those business tomes you haven't got around to reading, or a quick way to match famous business thinkers with their theories? The immodestly titled Business: The Ultimate Resource is both of those and more."
Time Magazine


Business: The Ultimate Resource book cover
Authors:
Various
Publisher:
Bloomsbury/Perseus
Publication Date:
September 2002

 

Gerry McGovern has written over 40 articles on ecommerce for the Action List section, as well as contributing a piece on ebusiness for the Best Practice section of Business: The Ultimate Resource.

The gold standard of business information for the twenty-first century, Business will also be a source of inspiration and insight, with original essays from more than 150 world-renowned business thinkers, leaders, academics, and practitioners such as Charles Handy, Warren Bennis, Jim Collins, Thomas Petzinger, Jr., Peter L. Bernstein, and John Seely Brown.

Unprecedented in scope (2.5 million words, 2,200 pages), Business covers all significant intellectual, practical, and factual areas in the field of management. A major feature of Business is an authoritative world almanac featuring 26 industry sector surveys and profiles of 150 countries and all U.S. states.

Lively biographies of the management thinkers who have shaped the world as we know it -- from Adam Smith to Peter Drucker, from Henry Ford to Estée Lauder-will inform and entertain, while digests of the 70 most influential business books ever published are certain to spark debate.

In addition, Business includes a comprehensive dictionary, an anthology of quotations, and an extensive source section covering nearly 200 topics from accounting to team building.

Business is the first-ever comprehensive resource on business and management. A remarkable compendium of lively essays, inspiring biographies, and impressive source materials, Business features the following:

  • Original Best-Practice Essays from 150 of Today's Thought Leaders
  • Fascinating Profiles of Top Management Thinkers and Pioneers
  • A Management Library -- The 70 Most Important Business Books of All Time
  • Indispensable Management Checklists and Action Lists
  • First-Class World Business Almanac
  • Comprehensive Dictionary of 5,000 Business Terms
  • Business Information Sources -- Where to Go from Here


 

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Gerry McGovern's books are recommended reading at the following universities
  • Augustana College, United States
  • Brandeis University, United States
  • Drury University, United States
  • Dublin Institute of Technology, Ireland
  • Indiana University, United States
  • Monash University, Australia
  • Northeastern University, United States
  • University of Applied Sciences, Germany
  • University of Regina, Canada
  • University of Teesside, UK



 

 

 

 

 

     

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